Digital Marketing Weekly Review 10 is a weekly recap of all the important campaigns & news from the digital marketing industry. International Huggies is a disposable diaper manufacturing company who’s well known for its creative marketing approaches. The Huggies brand based in Brazil launched a new campaign called #COUNTINGTHEDAYS. In which they showcase stories of …
The recent controversy on deforestation of the Wilpattu National Park created a huge buzz in Social Media. At social media.lk we decided to analyze online activities recorded with the trending hashtag #SaveWilpattu with our Social Media Analysis: #SaveWilpattu. The deforestation was first surfaced through a local program called CIA (Catch In Action) in Hirutv, which is …
Last couple of days were a nightmare for the management of Lakpahana (Hand Craft), Sri Lanka. Recently their official Facebook page received enormous attention due to some of its controversial advertisements. We will be analysing this incident through our Social Media Analysis: Lakpahana FB Fiasco. On 4th April the following image featuring a naked male …
Last Sunday’s Full- Face ban protest created a huge buzz in media, today we analyzed the event and the steps the hosts of the protest took to organize it on our Social Media Analysis: Full Face Protest. On March 2nd, then Police Spokesman announced that full-face helmets to be banned from 21 March onwards. However, …
With a number of features and new functionality being introduced to the major social media networks in March, we thought we analyse these and their impact on business users’ on this week’s Social Media Analysis- Recent Developments in Social Media. First up is Twitter’s ‘Partner Audiences’ which was introduced on 5th March. Through this, Twitter Advertisers …
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