Social Media Presence of Hutch Sri Lanka

Social Media Presence of Hutch Sri Lanka

Hutch Sri Lanka is a mobile telecommunication brand under the company Hutchison Telecommunications International Limited. The company is the smallest Sri Lankan mobile operator with a market share of 07 percent at the end of 2010. This article analyses the social media presence of Hutch Sri Lanka across the internet. Hutch and Facebook Similar to other mobile networks in the country, Hutch’s main social media platform is Facebook. The Facebook page is liked by more than 86,000 fans and is dominated by Hutch promotions and random images.   Furthermore, Hutch has…

Etisalat Sri Lanka Social Media Analysis

Etisalat Sri Lanka Social Media Analysis

Etisalat Sri Lanka launched its services in the island after acquiring the Sri Lankan operations of Milicom International (Tigo) in 2007. According to Fitch Ratings, in  2010, the company had a 20% market share in the Sri Lankan mobile market. This Etisalat Sri Lanka social media analysis takes a look at the Facebook, Twitter, YouTube and blog pages of the Company. Etisalat and Facebook After scrolling through the Etisalat’s Facebook page, we noticed that the company uses FB to promote products, share newsworthy and educational posts, host quizzes and competitions…

Social Media Review of Mobitel Sri Lanka

Social Media Review of Mobitel Sri Lanka

With the popularization of social media, the Sri Lankan mobile telecommunication industry has built a variety of social media platforms in which they seek to better connect with their stakeholders and market their products more efficiently. We looked at the major telecommunication companies in Sri Lanka and analyzed their social media presence. This social media review of Mobitel Sri Lanka takes a closer look at the Facebook, Twitter and YouTube pages of the Company. Mobitel Sri Lanka is one of the oldest companies in the Sri Lankan telecommunication industry. The…

Social Media Presence of Bharti Airtel Sri Lanka

Social Media Presence of Bharti Airtel Sri Lanka

Airtel commenced operations in Sri Lanka in January 2009 among much media hype and great public expectations. By July 2009 they had crossed the one million customer mark, an impressive feat for just 6 months since commencing business locally.  One year later they began their foray into social media by way of a Facebook fan page. Now with over two years of experience under their belts let’s look at the social media presence of Bharti Airtel Sri Lanka see what lessons can be learned from them and where they have…

Social Media Analysis of Dialog Axiata

Social Media Analysis of Dialog Axiata

Dialog Axiata is Sri Lanka’s largest mobile service provider as well as a leader in fixed line  CDMA, satellite television and broadband Internet. With an impressive fan base of 270,000 fans on Facebook, 27,000 followers on Twitter, 335 subscribers on YouTube and 1,300 likes on Foursquare(at the time of writing) it appears that Dialog certainly knows how to build up an online audience. However is this due to superior social media skills or are they just another giant brand riding out the wave of success created from their brand name?…