Month: August 2015

Social Media Review: Urban Ladder featuring animals on their newest campaign

“Social Media Review: Urban Ladder featuring animals on their newest campaign” is the Weekly Digital Marketing Review by SocialMedia.lk. It’s a weekly recap of all the important campaigns & news from the digital marketing industry. Asia To build awareness and brand affinity in Vietnam’s crowded engine oil market, Total Hi-Perf drove straight for the heart …

Social Media Review: Urban Ladder featuring animals on their newest campaign Read More »

Social Media Review: Levi’s shows a modern side to masculinity

“Social Media Review: Levi’s shows a modern side to masculinity” is the Weekly Digital Marketing Review by SocialMedia.lk. It’s a weekly recap of all the important campaigns & news from the digital marketing industry. Asia Yepme is an Indian online shopping website that sells shoes, clothing, watches, jewelry and sunglasses for men & women. Recently …

Social Media Review: Levi’s shows a modern side to masculinity Read More »

Social Media Review: Share A Coke

“Social Media Review: Share A Coke” is the Weekly Digital Marketing Review by SocialMedia.lk. It’s a weekly recap of all the important campaigns & news from the digital marketing industry. Asia Ahead of Thai mother’s day on August 9, Thailand’s Tesco Lotus supermarket chain has launched an ad with an unexpected twist in celebration of …

Social Media Review: Share A Coke Read More »

Social Media Analysis: JVP SM Campaign

Elections are just around the corner. Political buzz is heavily seen on Social Media. Through our ‘Social Media Analysis: JVP SM Campaign ‘, we will be analyzing the JVP’s Social Media campaign.  From its inception in 1965, People’s Liberation Front AKA Janatha Vimukthi Peramuna (JVP) has come a long way since its first major election in 1994. …

Social Media Analysis: JVP SM Campaign Read More »

Social Media Analysis: Use of review sites for personal criticism

‘Social Media Analysis: Use of review sites for personal criticism’ analyzes the abuse of review sites for personal beliefs and opinions.  The common belief among marketers is that ‘Customer is king’. This belief has gotten stronger and more entrenched over the years with the inception of the Internet and specifically Social Media sites. The Internet …

Social Media Analysis: Use of review sites for personal criticism Read More »